Tag: How to Make a Small Business Website

Step 1: Purchase a Domain and Hosting

To get started with website development, you would first need an address and storage for your site. A domain refers to your website’s address (www.xyzbusinessname.com) and hosting is where your website’s files are stored. There are many providers who offer domain and hosting on budget friendly rates for instance Hostinger, Bluehost and SiteGround . All you have to do is visit these sites and purchase your desired website name and it’s hosting.

For those thinking about how to make a website for your small business on a budget, Bluehost can be an ideal choice. It starts at just $2.95 per month and also includes a free domain! 

Before you select your preferred hosting provider, make sure your package includes a free SSL certificate. They are important for your website’s ranking since Google prioritizes websites with HTTPS (secure connections). Hostinger, Bluehost and SiteGround all provide SSL certificates as a part of their hosting packages. Once purchased and activated, your website URL will change from http:// to https://, and a padlock icon will appear in the browser address bar.

 

Step 2: Choose a Website Development Platform or CMS

You don’t have to be a coder or website development expert to create an inexpensive small business web design. There are many low-code platforms or Content Management Systems (CMS) that allow you to build and manage sites without any coding knowledge. For example: WordPress, Wix, and Squarespace offer easy-to-use interfaces and customizable templates, which help you create a professional-looking website on a budget. 

Once you have your domain and hosting, it’s time to select your preferred low-code platform. If you’re tight on budget, we would recommend you to go for WordPress.org. This platform is free to use and offers many themes and plugins for an inexpensive small business web design. Simply visit WordPress.org, and download the software. Most hosting providers offer a one-click WordPress install option in your hosting account’s control panel. 

 

Step 3: Configure Your Website & Add a Theme

Once you’ve chosen and installed your platform, you now have to configure your site. For all website development low-code platforms, the process is straightforward. Simply install the programs and log in with your credentials. Then you select a template theme and apply it to your site. 

If you’re using WordPress, simply log in to your dashboard using your installation credentials. Now select a free theme that aligns with your business goals. WordPress offers a variety of customizable free themes like Astra, Neve, GeneratePress and Kadence. It’s better to go for an inexpensive small business web design in the beginning. Highly animated themes might look cool but they also slow down your site. 

 

Step 4: Customize Your Website

Customization is where the real website development magic happens. Once you have your theme, you can tweak the design, add animations and pages, modify colors, font, and so much more. The possibilities are endless. But since this is a blog on how to make a website for your small business on a budget, we’ll stick to it. 

For WordPress customization, simply visit your dashboard and go to Appearance > Customization. Here you can change the colors, fonts and layouts of your theme. For more advanced designs, you can download a drag-and-drop page builder plugin known as Elementor. Here’s how: in your WordPress dashboard, navigate to Plugins > Add New. Now, in the search bar, type Elementor, click Install Now and then Activate. Once activated you can edit your website pages using the plugin. 

 

Step 5: Add Relevant Pages and Content To Your Site

Every website development process requires adding certain important pages that convey your message to the visitors. These include the home, about, services/products, contact and blog page. Here you enter content related to your business like who you are, what you offer, descriptions about your services, FAQs, testimonials and more. Every low-coded platform offers the option to add and delete pages.

To add a page on WordPress, you simply navigate to Elementor and create a new page. When you click on Edit with Elementor, you will find an array of customization options to play with. You can drag and drop widgets that help you add text, images and buttons to your site. 

While adding images, make sure you compress them using tools like TinyPNG. This helps your website rank higher as heavy images can slow down your loading speed, and Google hates slow loading sites. You can also install the Smush plugin for automatic compression.

 

Step 6: Optimize Your Site for SEO

To make sure your website ranks higher on Google, it’s essential to incorporate relevant keywords to your content. Tools like Ahrefs and Semrush can help with finding the right keywords for your Search Engine Optimization. Also, most low-coded platforms offer built-in SEO tools and personalized SEO plans for better optimization. WordPress users in particular can benefit from using plugins like Yoast SEO or Rank Math to optimize their meta titles, tags and descriptions. 

Also, structure your content with proper headings to improve readability and SEO. For even better results, add external and internal links to relevant pages on your site. However, make sure you only use authoritative external sources and ensure your internal links are not broken. For this you can use any free broken link checkers like SmallSEOTools.

 

Step 7: Ensure Mobile Friendliness and Enhance Speed

Did you know that over 63% website traffic comes from mobile phones? This is why mobile optimization is a very crucial aspect of website development in Dubai. Google loves mobile responsive websites and uses mobile-first indexing, which automatically ranks the mobile version of your site. Once your site is all set up, test it using tools like Google Mobile-Friendly Test. This way you can learn about any discrepancies which might prevent Google from ranking your site. 

Similarly, your site’s loading speed can also have a direct impact on the user experience and SEO rankings.  Google appreciates websites that load under 3 seconds, so use tools like PageSpeed Insights to learn about what’s hindering your site’s loading speed.

 

Step 8: Launch Your Site!

Once you’ve customized, optimized and tested your site, it’s time for the final showdown! This is where all your website development efforts will pay off, and your website will finally go live for the world to see.

 

Don’t Have Time for All This? Let Techlancers Do It For You!

At Techlancers, we understand how challenging it can be for small business owners to manage everything on their own. Between running your business and handling day-to-day operations, managing website development can feel overwhelming. That’s where we come in! As a seasoned website development company in Dubai, we specialize in creating high-performing, budget-friendly websites tailored to your unique needs.

We know that budget constraints are a real concern for small businesses, which is why we offer affordable web development services without compromising on quality. Our experts understand what it takes to build a website that not only looks great but also ranks well on search engines and drives results, all while staying within your budget.

So, what are you waiting for? Contact us today and let our website development experts work their magic.