From Bold Bets to 360-Degree Product Development Strategy

Techlancers Middle East provides comprehensive product strategy consulting and development strategy to help our clients battle-test their product ideas on real insights – not wild guesses. Minimize the risk and maximize monetization with strong market research, competitor analysis, product positioning roadmaps and cost-effective development support.  

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What does a product development strategy cover?

With product strategy at Techlancers Middle East, we help our clients navigate through the most crucial questions about their envisioned product:

  • Does it matter – can it solve problems?
  • Do users need it – is there a demand for the solution?
  • Will it work – is it technically feasible to launch?
  • Can we monetize it – will it be financially feasible and profitable?

And while the questions are important – an immense amount of research and analysis goes into answering them.

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But, do you really need a product strategy?

  • Do you have an epic product idea but don’t know where to begin?
  • Do you have a product but struggling to scale it?
  • Do you have limited finances and budget constraints?
  • Are you struggling with organizing product development team?
  • Is technical documentation or communication a challenge?

If you said yes to either of these, scroll down!

Business Benefits of Product Strategy

At Techlancers Middle East, we are a team of product strategists, app developers, software architects, digital marketers and innovation enthusiasts – but above all, we are problem solvers at heart!

We have witnessed that good planning, strong strategy and integrated execution lead to better results.

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That’s why, we create product strategies and provide development consulting that helps digital entrepreneurs and startup founders: 

  • Gain clarity and direction about their product idea
  • Identify new scaling opportunities and prioritize product features
  • Simplify technical complexities
  • Communicate the product vision better
  • Document product development roadmap with KPIs
  • Gather an alpha team that delivers  
  • Find investors for your product
  • Receive robust development support

Product Strategy Services at Techlancers Middle East  

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Mobile app consulting 

This consulting service helps aspiring mobile app entrepreneurs build a mobile app development business plan with competitor analysis, monetization model, niche positioning, technical requirements, platform-specific technology stack, marketing plan and app development costs.

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Web development consulting 

We help entrepreneurs and startup founders take their first step towards establishing their brand online – with a website. With our web development consulting, we help them decide between custom development approach and website builders, monetization methods, landing page optimization plan, conversion rate optimization and UI/UX design.

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SaaS development consulting 

We help clients create strong use cases for their envisioned software-as-a-service products, prioritize features, accelerate MVP launch and plan and forecast recurring revenue roadmaps. For SaaS founders, we also offer scalability roadmaps and development support.

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Game development consulting 

Techlancers Middle East helps game development firms and studios take their player experience from good to great. We offer monetization research, competitor analysis, game story development and level mapping. In addition, we provide game character illustration and animation, game development, marketing and launch roadmap.

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Product developmentroadmap  

We build product development roadmaps for use by technical as well as business side staff members of your development project. Product development roadmaps at Techlancers Middle East outline key product features, members working on key features with KPIs, testing and launching timelines and feedback schedules.

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Startup Prototyping

A startup prototype is a working visual replica of your actual planned product. We design custom as well as rapid prototypes to test core functionalities with real users, learn what works and what doesn't, and iterate swiftly towards a product your target audience actually wants, all before pouring resources into a full-fledged build. This way, we help our clients avoid costly dead ends.

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Our work in numbers

Numbers

87

Android Apps Delivered

48

iOS Apps

58+

Developers Onboard

12

Industries Transformed

Have other use cases for your product strategy?  

Explore our core offerings in product strategy.

Global Recognition and Awards

Every day, our team at Techlancers Middle East help startup founders and established businesses create meaningful impact with technology consultancy, development solutions and growth strategies. These awards endorse the experiences of our employees, stakeholders and customers.

Winning Awards

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Horizon

Top B2B Companies Unite States 2019

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Top Developers

Top B2B Companies Unite States 2019

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Horizon

Top B2B Companies Unite States 2019

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Top Rated

Top B2B Companies Unite States 2019

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Expertise

Top B2B Companies Unite States 2019

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Horizon

Top B2B Companies Unite States 2019

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Top Developers

Top B2B Companies Unite States 2019

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Horizon

Top B2B Companies Unite States 2019

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Top Rated

Top B2B Companies Unite States 2019

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Expertise

Top B2B Companies Unite States 2019

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Kitchenara

Kitchen is an AI-powered TikTok-style platform for food lovers, content creators, and restaurants. It is a dynamic space where food enthusiasts and businesses discover and promote great food experiences.

  • $380 USD

    Series A Funding

  • 59K

    Partner Restaurant in EMEA

  • 78%

    Unconsolidated Conversion Reported

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Umair Khalid
Founder, Kitchenara

I am incredibly pleased with how Kitchenara, with its recommendation engine, has turned out. It has acquired substantial external funding, and Techlancers Middle East definitely played a strong part in its success overall.

Businesses Like Yours Build Meaningful App and Web Solutions With Techlancers Middle East

Clients love our mission to make websites and mobile apps a success for their businesses. And we can do this with teams built around talent, expertise and collaboration. Our clients appreciate what we prioritize the most: transparent development process, technical alignment and experience-centered deliverables.

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  • Amina Khalil

    Food Entrepreneur

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  • Dmitri Alexei

    Ecommerce Experts

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  • Dave Roman

    Digital Marketing Expert

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  • Maryum Qunoot

    Solorpreneur Business

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  • Diego Moncada

    Technical Lead

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What Clients Say

150 - 20
150+ Clients

Techlancers Middle East gave the option to start with their ‘quick effort call’ which was basically a product idea validation session. I saw my concept turning into a documented strategy and then kicked off to design within 2 weeks. They are proactive and I loved it!

Yousef Al-Naseebi

Founder - Fishtank

Techlancers Middle East gave the option to start with their ‘quick effort call’ which was basically a product idea validation session. I saw my concept turning into a documented strategy and then kicked off to design within 2 weeks. They are proactive and I loved it!

Yousef Al-Naseebi

Founder - Fishtank

How We Create a Product Strategy at Techlancers Middle East?

Every great product begins with a spark - an idea with the potential to solve a problem or disrupt an industry. But where do you start? Right here!

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    Product Goals

    We start with the ‘why’ of your product. Then understand the problems it can solve, business values it can deliver and the impact it can create.

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    Market Research

    We start market research with the pain points of your target audience. Then compare your product idea to existing solutions from the competitors and come up with a differentiation strategy. We look at their monetization models, pricing, distribution structures and then create a market fit of your product

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    Development Roadmap

    After deciding a market fit, we create a comprehensive business plan for product development. We decide platforms and technology stack, outline key features, assign responsibilities and KPIs to development teams and schedule testing sessions.

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    Design and Prototyping

    We create user-centric navigation and ensure the end-product would be accessible and intuitive for users from diverse backgrounds. From wireframes, we create high-fidelity prototypes to be used for either development or investment pitching.

Want an insider look of how product strategists work at Techlancers Middle East?

Why Work With Techlancers Middle East For Your Product Strategy ?

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    Experience-First Agency 

    Experience is one building block of all the digital products we have developed till today and ones we will build tomorrow and later. We value our customers and help them deliver the best for their end users too. 

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    Integrated Execution 

    We are full-cycle, yet laser-focused on KPIs in hand. This means that great businesses we work with find all technical capacities under one roof while achieving big and small SMART goals on their way. 

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    Strategic Partnerships  

    While helping the middle eastern business ecosystem, we have developed a network of entrepreneurs, startup founders and investors who add value to all the product workshops we hold. 

We are transparent, united in our approach to innovate, love collaborative arrangements and want to see our clients succeed in the digital economy. 

Want more reasons before you start working with us?

Let’s discuss how we can help you.  

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Hire Top 1% Developers

Location

Let’s start your digital transformation Journey Today!

Team up with us today, and let our experts do the rest for you!

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  • IN5 Block 7, Dubai IN 5, 99/7 Za'abeel 2, Dubai Design District, United Arab Emirates

Get an insider look of how we develop web, mobile apps, SaaS and traditional software programs. Download our playbook.

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Dubai

How can we help you?

Discuss your business challenges, development ideas and our team will get back with how we can implement solutions.

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Techlancers Middle East is an IT company in Dubai helping businesses achieve their revenue goals with websites, mobile apps and SaaS.

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