The client wanted to launch an on-demand service app that would help users overcome the challenges of time constraints and service availability. As a busy professional herself, our client realized the travel hassles, lack of authentic service provider information and the inherent scheduling issues were the market gaps she could capitalize on.
Our client is a certified cosmetic aesthetic solutions provider in the Middle East. For years, she had witnessed her key stakeholders facing these issues:
- Travel hassle for urgent skincare requirements
- Rush hour booking issues with experienced service providers
- Security and quality concerns with doorstep beauty-related services
In addition, the business analysts gave a careful forethought to the user interface plans of the app – which should be comprehensive enough to provide variety and choice to users all while being minimal and least cluttered.
We needed multiple user views so service providers and buyers could maintain authentic profiles and receive social proof. With an app that targets a sensitive industry, data privacy, security and confidentiality also remain prominent challenges.
Considering the major app goals and the challenges of the concept, the design, development and product teams at Techlancers Middle East worked together to build and launch Beaut-X, which now boasts:
User-side Features
- Services categories and price filters
- Online payment
- Promotions and loyalty programs
- Offer services in more than 10 categories
- create profiles with social proof, receive and send reviews and ratings
- show real-time availability
- use maps for clients’ GPS locations
Frontend framework
Backend framework
Design and Prototyping
- integration with wearable devices through Watch OS and Wear OS development
- real-time workout tracking
- combination of AI and VR for personalized workout recommendations in immersive environment
- affiliation and B2B partnerships with fitness apparel brands and equipment manufacturers
Beaut-X is currently utilizing a monetization mix based on 4 popular models. It is leveraging sponsored ad content, featured listings, service promotions and commissions from seller-side services.
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The mobile app development team at Techlancers Middle East followed our flagship agile-based process that we typically follow for on-demand solutions.
We gathered business and technical requirements and built an app development roadmap based on clients’ vision and app’s target audience.
We developed the wireframes for each feature of the app. Then turned them into high-fidelity prototypes with mockups of app screens.
We used the design prototype as a foundation for frontend development, coded the backend, set up databases and integrated APIs.
We tested the functionality of Beaut-X’s features, loading time, data privacy and performance on diverse iOS devices.
We helped the client with app store optimization, researched relevant keywords, created descriptions and submitted for Apple approvals.
We are now working on maintaining this app’s performance on iOS devices.
Team up with us today, and let our experts do the rest for you!
IN5 Block 7, Dubai IN 5, 99/7 Za'abeel 2, Dubai Design District, United Arab Emirates
Discuss your business challenges, development ideas and our team will get back with how we can implement solutions.
Techlancers Middle East is an IT company in Dubai helping businesses achieve their revenue goals with websites, mobile apps and SaaS.