Techlancers Middle East partnered with Sulmi, UAE-based automotive technology company, for developing a website as a strategic branding and marketing tool to facilitate user engagement and strengthen brand loyalty. The website serves as the primary digital platform for Sulmi to showcase its commitment to sustainable mobility, scalable manufacturing, lower environmental impact, and engineering capabilities with world-class design and technology.
Increased Conversions
Increased Conversions
Increased Conversions
From the outset, their team exhibited unparalleled professionalism and dedication, meticulously created our website’s user experience that does justice to our brand vision.
Sulmi is a UAE-based, tech-first mobility solutions company. The company manufactures sustainable vehicles and implements its flagship automotive software Autonomy. It’s an established dealer of electric motorbikes in the region, highly dedicated to engineering sustainable mobility solutions to minimize environmental impact. Our client is revolutionizing the transportation by building electric motorbikes that have:
- world-class engineering
- cutting-edge AI technology
- high-end design
While their products are innovative, what actually distinguishes Sulmi from other businesses is the right balance it has created between performance, style and eco-friendliness.
Our mission is engraved in each of our business operations – sustainable mobility, and we were looking for a technology partner that would instantly connect with our mission. Techlancers Middle East demonstrated a deep understanding of this commitment and shared our passion for engineering innovative solutions for a greener future.
From the outset, their team exhibited unparalleled professionalism and dedication, meticulously created our website’s user experience that does justice to our brand vision.
While Sulmi is an already established name in the automotive technology sector, they primarily needed a website as a digital representative of their brand. They needed a website that was minimal, yet sophisticated in design. According to their marketing team, they needed a website that would compel users in exploring what Sulmi stands for and discovering the state-of-the-art technology that powers Sulmi’s innovative products.
According to the strategic ecommerce website revamping plan for the Green Beauty website, we added and improved the following website features:
Our custom software development solutions are powered by some of the disruptive, emerging technologies. These programming languages and technologies help us build revolutionary software solutions with a forward-thinking approach.
HTML, CSS, JavaScript
Laravel and PHP
Figma and Adobe XD
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We followed an agile approach for developing the Sulmi website. Here’s how their app development journey looks like
We commenced by understanding the client's business requirements and current stats of ecommerce revenue. Then we created a web development strategy with tech stack and monetization framework.
Based on the revamping roadmap, we designed the new UI and UX for the website, made changes to the product pages and simplified the interfaces between wishlisting, add to cart and checkout.
With a smooth handover between design and development, we executed the frontend and backend coding, migrated the ecommerce from WooCommerce to Shopify.
We performed performance tests to assess the functionality, mobile responsiveness, loading speed and compatibility across browsers and devices.
The new version of Green Beauty’s ecommerce store went live after 2 sprints and 1 testing session and manual indexing was requested for new product and category pages.
We currently have the website on on-going development and maintenance contract. We are adding new product pages as per client’s expansion plans and documenting maintenance logs.
Team up with us today, and let our experts do the rest for you!
IN5 Block 7, Dubai IN 5, 99/7 Za'abeel 2, Dubai Design District, United Arab Emirates
Discuss your business challenges, development ideas and our team will get back with how we can implement solutions.
Techlancers Middle East is an IT company in Dubai helping businesses achieve their revenue goals with websites, mobile apps and SaaS.
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